@wordswithbones: Replying to @zla85g0ham the one product that’s turned into a semi-premium indulgence in Korea, but has never changed in American consumers’ minds as a cheap, unappealing struggle food. #brandstrategy #koreanbrand #globalbranding #globalbusiness #cannedfood

wordswithbones
wordswithbones
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Region: US
Monday 03 August 2026 15:02:26 GMT
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kitkatfan888
m3 :
Instant coffee? Generally looked down upon in the US. Can be given as gifts in Korea.
2026-08-04 04:15:14
0
numerolology
jane :
as a European, when I saw Laughing Cow cheese in Korea being marketed as premium and to eat on a cheese board or with wine, it was so funny to me 😬
2026-08-03 21:00:22
112
alexa.thoen
alexa.thoen :
If you consider Hawaii part of America you are wrong about the perception of Spam..
2026-08-04 04:17:19
0
hexxingstarlights
kaiha⁶ᵛᶦˣˣ :
future me, is it spam? xD
2026-08-03 15:14:59
462
k4l4m4z00
nagz :
To me it’s the VERY fancy fruit. Maybe it’s not as bad in Korea as Japan but there is no situation in America where we would pay $50 for a melon in a bow that a farmer hand raised.
2026-08-03 16:52:51
311
knightofcrows
KnightOfCrows :
in the same vein I was thinking american cheese?
2026-08-04 04:17:44
0
funkyboganista
funkyboganista :
not american, but my australian self was BAFFLED when i saw Bundaberg soft drinks being treated like they're fancy.
2026-08-04 04:08:55
0
akohitoha
Toha ᜆᜓᜑ :
Black label spam is wicked lol
2026-08-03 15:11:30
194
fenst
fen :
honestly with the tinned fish boom, we probably arent that far from an artisinal canned meat in the US lol
2026-08-04 03:24:25
1
davidkrall
David Krall :
What are your thoughts on the possibility of SPAM being essentially reverse-marketed back into the United States? Given the significant amount of Korean content being absorbed by the US, it would be intriguing to explore the idea of SPAM being marketed as a US-made “Korean-approved” product. 🤔
2026-08-03 22:22:01
10
sculpturegarden4
sculpturegarden :
Trader Joe's tote bags
2026-08-03 15:12:19
50
nandobest212
nando 🇵🇷🇰🇷 :
Jeep and Discover clothing brands.
2026-08-04 00:33:23
1
karibooboo76
Karibooboo🍁🇭🇹 :
As a Canadian, I have to assume that maple syrup is a premium product in SK as it is in Europe
2026-08-03 16:27:36
9
mothy.t
mothy t :
spam is just that good with white rice 🤷 maybe mackerel? I heard its not that popular in western market
2026-08-03 15:56:24
10
sasha_gr86
Fonda Cox :
Pabst Blue Ribbon was marketed as a premium beer in china for awhile
2026-08-03 19:33:54
5
ksj0408__
ksj0408_ :
absolutely spam... my family used to bring it back for our family whenever we'd visit 😭
2026-08-03 15:41:26
8
user846294641
user846294641 🥓 :
Classic military intervention like helping us during the Korean War?
2026-08-03 15:29:34
3
skraldeprol5
Skraldeprol :
I’ve recently discovered that Koreans LOVE everything Danish - both things (including foods and sweets) actually from Denmark and things branded as Danish without actually being it 😅
2026-08-03 15:36:40
31
jesseung
jesseung :
as a Korean I’m always wowed that you know more about my country than I do! your research goes crazy
2026-08-04 00:18:27
1
oberhasli
Oberhasli :
As someone who raised heritage breed livestock, I was super disappointed to learn that current Jeju Black pigs are only about 25% of the genetic makeup of Jeju’s pigs. They’ve bred away from them because they aren’t commercially viable but still market them as special. 😭
2026-08-03 20:29:18
2
cowboi_depop
ethan :
Spam is sick Also Korean Spam is cheaper than actual Spam in Australia so
2026-08-04 00:53:53
2
kimibenja
Kimibenja :
I was wondering what you would pull out but you hit it on the nail. The packaging is crazy
2026-08-04 00:08:40
1
dazz.lynn
leo :
what about corndogs?
2026-08-03 17:52:40
3
louislara0
Louis Lara :
I saw a 250,000 watermelon in the mall.
2026-08-03 18:21:38
2
eliseyoutried
elise 🪷 :
Haven’t watched, already know you’ll say Spam but from experience I have another one! Wine lol. Cheap ass wine here in Europe or the states, insane price over there
2026-08-03 16:34:12
4
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