@gordonglenister: My first book got rejected. More than once. Same message every time. Too niche. Wrong timing. Not enough demand. I got the commercial logic. I just didn’t agree with it. I’d spent years watching marketers make the same mistakes because there was no real structured guide to influencer marketing strategy. Not tactics. Strategy. So I wrote it anyway. It went on to become a Business Book of the Year finalist in London. Now it’s used by universities and practitioners worldwide, and it’s been translated into multiple languages, Chinese this year, Arabic next. The real lesson was never about publishing. It was knowing my audience better than the gatekeepers did. Books in my bio if you want a copy. Comment BOOK, and I’ll point you to it, or follow for more lessons like this. #AuthorLife #InfluencerMarketing #PersonalBrand #GordonGlenister #MarketingTok #Resilience #BookTok

Gordon Glenister
Gordon Glenister
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Friday 07 August 2026 19:01:54 GMT
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