@nicktarmo: here is the exact 5 step creative process to make a high performing video online: 1. choose an idea that educates or entertains 2. choose a high performing content format 3. choose a content creator that already makes this format very well 4. find their outlier videos in this format 5. break down why it performed well using an Al built for content with the prompts in the video 6. make your own version comment "guide" for the prompts and instructions