@stuffaboutadvertising: @gap and @oldnavy are owned by the same company (Gap Inc.), but only one of them gets to make artsy work. It comes down to size. Gap is small enough that a niche swing doesn't hurt the business. Old Navy is more than half the company, so it has to reach the masses. #advertising #marketing #branding #adcampaigns

Stuff About Advertising
Stuff About Advertising
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Friday 07 August 2026 20:53:50 GMT
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hidinfr0myc0work3r5
hidinfr0myc0work3r5 🇺🇸 🔱 🖤 :
And banana is quiet luxury 😭
2026-08-08 10:28:28
1798
tinkeatsbrainz
🧚🍴🧠 :
the katseye one was so big too bc of the sydney sweeney ad, i genuinely dont believe it wouldve popped off as much if it was a response to that
2026-08-09 08:01:36
9332
reinadelley
reinadelley :
Yes, but Katsey was a rebuttal to the AE “my jeans are blue” fiasco. I feel that’s why it went viral.
2026-08-09 19:58:38
3309
tamtro0208
Tam Tro :
im actually seeing people go try on the old navy jeans on my feed compared to just seeing people talk about the video like gap
2026-08-08 13:47:04
4526
_meganlately
_meganlately :
I'd like to see gap use a campaign with someone over a size 4
2026-08-08 19:00:29
3109
lifeofcei
CEI :
as an old navy employee pls yall don’t sleep on old navy. THE BEST BASICS AND JEANS. everything is almost always on some kind of sale and we have super cash like every month. we have such cute trendy pieces for literally the entire family. also our clearance is some of the best clearance out there. also we sell tons of the same stuff at gap for a way more reasonable price
2026-08-09 14:22:55
255
imisskrakoa
your mother :
I love old navy, it has the best jeans and they’re size inclusive 😭 gap would be fun if they had extended sizes
2026-08-09 16:34:02
61
caroln816
Carolllll :
Old Navy is affordable and has sizes that fit ALL body sizes..
2026-08-09 15:15:19
457
boomboom.kat
Boom.boom.Kat :
Gap is going for a customer who wants to feel more high end at a very affordable price point entry very Gen Z. Old navy goes for families and lower Income regular ppl.
2026-08-08 23:46:31
492
ecayneros
Curtis Vinton :
You had some important details in this video, but you skirted around the OBVIOUS race component of this whole thing.
2026-08-09 21:26:15
210
taylorsversionisagaylor
damnnnn_gina 🍉 :
Old navy is also more affordable than gap
2026-08-07 23:13:35
1723
fateishtar1
lizard lizard :
The Gap adds are cool, but when you actually go into the store the clothing sucks
2026-08-09 15:59:08
52
karendrives4
DevynsMom30 :
Depends on who you consider "people." Black folks are all over Cardi B's Old Navy ads. And frankly everyone ain't stick thin. Old Navy has an appeal thats wider. Just watch!
2026-08-18 04:25:30
5
marylile31
Marylile :
As soon as Cardi got out of the car I wanted the jeans because I am a curvy gall and it looked amazing on her!
2026-08-08 16:29:50
188
tiktaash
Tiktaash :
I feel like this goes back to how they marketed in the 90s. Old Navy’s brand voice has always been kind of camp and full of color while gap has always been more artsy and always shot in a white box
2026-08-09 14:52:36
42
raquel_the_amazon
Kiki :
Old navy is in my DNA
2026-08-09 18:31:55
53
haleyybaylee
HALEYYBAYLEE :
This is such a cool breakdown!!!
2026-08-10 20:04:05
9
lindsay_griffin
Lindsay :
also old navy has been established and popular for a while, gap fell off and was doing horrifically, so they can take these risks as they try to reestablish themselves
2026-08-08 19:13:26
51
kailinmckenzie97
kailin mckenzie :
THIS! Spot on babe. Loved this video ✨☺️
2026-08-09 18:58:51
5
menacxe
Leaf ; :
girl people dont even have old navy money anymore 😭 i walker in the other day and it was $50 for a pair of plain grey sweatpants
2026-08-10 12:26:42
15
konvergance
Diana :
I remember watching that Katseye dance bit and cringing. It didn’t make me want to go to the Gap site at all. So you hit the nail on the head with what you said. I saw Cardi’s ad and was trying to sneak away on my lunch break to see what my local store had in stock.
2026-08-09 00:08:34
102
angiewby
angiewby :
old navy jeans have never failed these thicc thighs 😭
2026-08-09 18:55:24
20
heyfab__
heyfab_ ❣️ :
Old navy jeans stretch and bag within hours. Their clothes are not the best quality.
2026-08-09 20:23:37
6
user346284547
user346284547 :
Getting Wisdom Kaye on board is soooo smart
2026-08-08 20:26:48
20
bxy72269
MDClouds :
Cardis ad was better for me
2026-08-08 13:31:25
21
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