@neilpatel: Your Google search traffic will look more like ChatGPT search traffic over time. We asked marketers where their search traffic and revenue come from. Of course, Google is the leader, and it's obvious ChatGPT is climbing fast. But over the years, you'll see search driving less traffic, but the visitors will be even more qualified. It doesn't matter if your traffic drops by half if your revenue increases 3 fold.

Neil Patel

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Monday 10 August 2026 23:59:48 GMT