@eastonuniversity: How to Handle Customers Asking for a Bigger Discount Customer: “I need a bigger discount.” Don't say: “I've already discounted it as much as I can.” Try: “I'm covering as much of this cost as I can.” Why? A discount sounds negotiable. A cost has to be paid by somebody. Your company doesn't run on rainbows and bubble gum. Every dollar you take off the price has to come from somewhere. #HowToHandleCustomersAskingForABiggerDiscount #CustomerAskingForBiggerDiscount #CustomerAskingForDiscount