@mrbillyglenn: Why not?’ makes a prospect defend their hesitation. ‘What would it take?’ makes them describe their own finish line instead. That’s the shift — from justifying a no to defining a yes. Same conversation, completely different mental exercise, completely different result. Comment THRESHOLD if you’re swapping this question in. Follow for a new Sales Word every day. 🔥 #sales #salestips #salestraining #closing

mrbillyglenn

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Wednesday 12 August 2026 23:08:58 GMT