@cachecanai: Stop posting content. Start posting your intellectual property. Content gives people information. Intellectual property gives people a new way to think. Anyone can share “5 ways to grow your business.” The goal is to develop frameworks, philosophies, methodologies, and language that people associate with you. Stop asking, “What should I post today?” Start asking, “What do I believe that my audience needs language for? What framework have I created? What idea can I own?” Your content should become a body of work. Your frameworks should become methodologies. Your methodologies should become offers. Your offers should create results. Information is everywhere. Interpretation is valuable. Don’t just create posts people consume. Create ideas people remember, repeat, and eventually associate with your name. Stop creating content. Start building intellectual property. #fyp #explore #foryou