@martinhigg.fbg: It started with piles of scrap cardboard 📦 in our warehouse… Rather than just throwing it away, we saw an opportunity to build a packaging business around something we were already using every day. That idea became SafariPak — creating cardboard boxes, ecommerce packaging and moving boxes with a bit more personality than the usual boring brown box. Within 12 months it became a 7-figure brand and one of our top-selling products, with sales through ecommerce, Amazon and our wider fulfilment operation. 📦🚀 Sometimes the best business ideas are already sitting right in front of you. #familybusiness #entrepreneurlife #packagingbusiness #ecommerce