@jacob.scales.brands: Your ads manager is only telling you half the story. That's why I like using Claude to look at ad performance. I'll ask it what is going well, what I should be paying attention to, where the bottlenecks are, and what I should do more of. I do this every three or four days because it gives me a cleaner read on what's actually happening. But here's the part most local service businesses miss. You can't only give it Meta data. You need the outside data too. How many calls came in. How many people actually picked up. What those calls sounded like. What people were asking before they booked or didn't book. Because an ad can look good inside Meta and still not make you any money. And if you don't give AI the real sales data, it can't tell you where the real problem is. If you want the strategy I use to find the bottlenecks in local ads, comment STRATEGY.