@colgate_singapore: Common drinks are actually all acidic and daily exposure to these acids can lead to enamel erosion, which is the root cause of sensitivity.😖😨 With the NEW Colgate Total Enamel Strength fights sensitivity helps prevent erosion by remineralizing the enamel 🦷 Enjoy your favorite beverages knowing your enamel is protected. 🍹🧊 #ColgateTotal #Toothpaste #EnamelStrength #EnamelErosion #Remineralization