@fortune: The RealReal is using AI to power the complex intake process that goes into receiving, authenticating, pricing, listing and delivering millions of unique items. Fortune senior writer Phil Wahba goes behind the scenes at The RealReal’s authentication center in New Jersey to see how their new AI-powered intake tools are transforming the secondhand clothing industry. Click the link in our bio to watch the full episode. #TheRealReal #AI #luxury #reseller #business

Fortune Magazine
Fortune Magazine
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Region: US
Saturday 22 August 2026 16:00:00 GMT
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mylostandards
Mylo :
CEO has a very cool way of proposing the value of TRR but ultimately it’s bullshit with the amount of fakes they have on the platform. I bought some Prada loafers that were not only the wrong size but so clearly fake that I got my money back despite the item not having a return guarantee.
2026-08-23 23:00:14
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user7671989606464
user7671989606464 :
The fake fake
2026-08-22 21:24:14
17
gemmsep21
GemmSep21 :
AI makes consigning with TRR not worth it. It miscatagorizes, low balls. I also keep buying fakes.
2026-08-23 01:33:40
9
lisagraystone
Lisa Graystone :
And non stop complaints for selling fakes. 😏 No thanks. 🙂‍↔️
2026-08-23 00:19:29
7
mayorofafrica001
★[ᴍᴀʏᴏʀ _001]★ :
Can I work there
2026-08-22 16:40:03
0
ariesariesgemini
mbop :
the real real is the amazon of resale. they are destroying small businesses across the country.
2026-08-23 13:31:27
4
whoaaaaaaa0
user7057387917039 :
All resale e-commerce is fraud at its core Poshmark is the worst at consumer deception.
2026-08-24 06:26:13
0
itsrachelsprague
itsrachelsprague :
@LIZA didn't even know about TRR until you!
2026-08-23 04:10:44
1
laflame636
Zeus :
😳😳😳
2026-08-22 16:49:15
0
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