@samuelszuchan: Japan's most famous school backpack was designed to erase wealth from the schoolyard. Instead, it became the ultimate class symbol. In 1885, Gakushuin, the school for the imperial family and nobility, banned carriages, rickshaws, and servants carrying children's things. The stated principle: at school, everyone should be equal. Every child would carry their own bag. They chose a Dutch military knapsack, the ransel, because it freed both hands. Two years later, Japan's first prime minister gave the young crown prince a firm leather box version as a school entry gift. And it worked. Transport as a signal of family: closed. Servants as a signal: closed. Clothing, under the school uniform: closed. Every visible channel through which a rich child could be read as rich got shut, one by one. But when you close every visible channel for status except one, the entire weight of family wealth display flows into the channel you left open. The one remaining variable was the bag itself, and 130 years of buyers and makers compounded the load onto it. The 2026 average purchase price is 62,034 yen, about $385. The artisan tier runs past 100,000 yen. That sounds expensive but manageable in dollars, until you weigh it against income. Median Japanese household income is 4.1 million yen, so this bag is 1.5% of it. Apply that same proportion to a median American household around $80,000, and you're at roughly $1,200 for a first-grader's backpack. The cordovan tier lands closer to $2,000. One workshop in Toyama, Kurokawa Kaban, founded in 1895, sells its year in a few weeks and goes dark. Popular colors sell out within hours. The ransel was invented so no child would be marked in the schoolyard by wealth. It succeeded so thoroughly that it became universal, mandatory, and priced. And it's now worn on the back of the one person in the arrangement who has no idea why it’s so expensive and can only feel how heavy it is.

Sam Szuchan
Sam Szuchan
Open In TikTok:
Region: US
Sunday 23 August 2026 19:00:00 GMT
169652
17253
146
200

Music

Download

Comments

kyrah.x0x0
Kyrah :
Theyre called randoserus! Parents are still able to buy the luxury randoseru brands on second hand sites and thrift/resell stores. Randoserus are very hardy to damage so most damage you will see is primarily on the inside. :')
2026-08-25 14:12:32
39
moistvanilla
ጨቡዴ🍦 :
Japan is underhated
2026-08-23 19:21:00
1713
aaassaaz1
aaaaaazz :
this bag can last for a decade, the price is cheap for that kind of quality
2026-08-23 23:23:24
819
crimsonml
CascadiaML :
You could easily fix this issue by making them all the same and free….
2026-08-23 22:48:23
318
jake__rhodes
• :
My mother grew up in Japan (she is Japanese) and so did all of her siblings. I just asked her about this and this is not a thing. It’s just like in Europe how most schools wear uniforms but you will obviously get different displays of wealth (some people have expensive bags, watches, pens, etc). This is not a Japanese exclusive thing or ‘issue’ if you feel that it is that significant
2026-08-23 19:14:29
197
whalesarefishtoo
anti-orca club :
I still don't understand why they ban mechanical pencils
2026-08-25 09:57:31
21
rent.arou
rent.arou :
it is that expensive because it has to be really good quality. Students use that one bag for 6 years.
2026-08-23 20:15:57
59
ilikechicken072
Fwchinchin :
I’ve noticed that you report on a lot of social, political and economic issues/topics within Asain countries, such as china, Korea, Japan, and Singapore. May I ask why you decided on this aspect of the world to become so educated on? (Also sorry if this seems to be an ignorant question, I think your videos are very informative and interesting, I’m just curious as to why this is a big interest of yours)
2026-08-24 02:37:40
22
quandale_dingle101
Abdul :
The same type of stuff happens in the US, but with shoes.
2026-08-24 18:59:42
14
leo.non.esiste.1
Leo non esiste :
gng ur dramatizing. I found many bag shops that sells it a 5-15k and all my friend had bags that were like 7k to 15k
2026-08-23 20:46:32
40
corpwitch
Cronebutcute :
But it last for the whole first six years, so about what Americans do spend in backpacks through those six years in matching backpack lunchbox and pencil case matching.
2026-08-24 03:08:16
3
komikazekitten
Cat :
They are still hand stitched and very well crafted. Often grandparents gift the bag when the kids just start school and it will last them for many years. Like everything there are cheap and expensive versions that are available. These arent ment to be replaced constantly - they are built to last. They are also used for safety, for example the randoseru can be used as a flotation device or over the head to protect from falling debris.
2026-08-24 12:52:42
6
jfc1111
JFC1111 :
it is also bulletproof
2026-08-24 00:43:45
5
tobishere1
Tobi :
On Mercari, some college student sell their old but well taken care of randoseru for less than 50$. Seem more affordable that way.
2026-08-23 21:35:00
25
ihatemyveggies1
IHateMyVeggies :
I think this is pretty misleading. A lot of poorer families simply just buy the bag second hand. Because the quality of the bag it is expected to be use for all 6 years of elementary school and even given second hand, the quality lasts. There are also cheaper options. I’ve seen randoseru go for 20000-30000 yen. A lot of people just opt for the pricier option either because of pride, quality, or popularity.
2026-08-24 14:33:21
20
a.rivera909
alexrivx-lbg8 :
In Latin America they practice his concept too but there is a loophole called Sneakers.
2026-08-26 06:22:10
4
ohdeardenver
OhDearDenver :
Why did they become egalitarians all of a sudden???
2026-08-24 01:19:17
5
tacotitan71
Tacotitan :
They use it for a live of their core education. 10 YEARS.
2026-08-24 02:09:21
6
gatapptech
GatAPPTec :
I mean we easily spend 1500 on an iPhone for kids.
2026-08-25 16:00:04
1
vierstears
VIER :
I have one I bought at a thrift store for 3,000¥. Something I’ve learned is that usually the grandparents purchase these as gifts for their grandchildren. It’s not the parents directly who purchase them typically.
2026-08-25 12:18:48
3
william.herrera843
William Herrera :
They last there entire time they are in elementary school ( 6 years) they also have a warranty ( you won’t need to replace it yourself) and they have safety features ( I’d pay $200 to make sure my child’s isn’t crushed or drowned )
2026-08-25 07:50:18
3
carattrash
Carat Trash :
You’ve conveniently forgotten that these backpacks are basically a one-time purchase for parents and children alike. They’re designed to last for years. In an egregious price, sure, but in context away from just pure finance, it makes sense.
2026-08-26 15:21:26
2
johnny_paroxysm
johnny paroxysm :
mean while that books bag is supposed to last them 12 years
2026-08-24 12:41:38
4
To see more videos from user @samuelszuchan, please go to the Tikwm homepage.

Other Videos


About