@annabelle.newell: Unpopular opinion: if your small business is being accused of copying another brand, staying silent is probably making it worse 👀 The internet LOVES a pile-on, and if you don’t tell your side of the story, people will write it for you. My credentials? 11+ years in marketing & comms and an unhealthy amount of time spent on the internet 😂 #SmallBusinessTok #MarketingTok #PRTips #brandstrategy