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Wednesday 26 August 2026 06:35:58 GMT
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A client asks, “How much did you charge?” Your first instinct may be to type your price immediately. But that can be a mistake. The moment you give a number, the client may start judging the price before they fully understand what they are getting. In their mind, the conversation can quickly become: “Is this too expensive?” “Can I get it cheaper somewhere else?” “Is it worth that amount?” They are not necessarily rejecting you. They may simply be trying to understand whether your price makes sense for their situation. Here’s a simple example. A caterer was asked by a company, “How much do you charge for catering?” She immediately replied, “₦250,000.” The company stopped responding. Later, she changed her approach. Instead of sending the price immediately, she asked, “Sure. How many people are you planning for, and what kind of event is it?” Now she understood the job before giving the figure. The company explained that it was a 150 person corporate event with special dietary needs. She gave them the price together with what it covered. This time, they moved forward. The mistake was not giving a price. The mistake was giving a price before understanding what the client actually needed. So when a client asks, “How much did you charge?” Don’t panic and don’t send a random number just to answer quickly. Say: “Absolutely. Let me get a quick understanding of what you need so I can give you the right price.” Then ask the important questions. This works because you are no longer making the client judge a number by itself. You are giving the price context. And context can completely change how a price feels. Good communication can be the difference between a client disappearing and a client moving forward. That is exactly what I teach deeper in The Client Code e-book: how to communicate better, understand client psychology, handle objections, build trust, and stop losing opportunities because of poor communication. If you want to handle clients with more confidence, check the link in my bio.
A client asks, “How much did you charge?” Your first instinct may be to type your price immediately. But that can be a mistake. The moment you give a number, the client may start judging the price before they fully understand what they are getting. In their mind, the conversation can quickly become: “Is this too expensive?” “Can I get it cheaper somewhere else?” “Is it worth that amount?” They are not necessarily rejecting you. They may simply be trying to understand whether your price makes sense for their situation. Here’s a simple example. A caterer was asked by a company, “How much do you charge for catering?” She immediately replied, “₦250,000.” The company stopped responding. Later, she changed her approach. Instead of sending the price immediately, she asked, “Sure. How many people are you planning for, and what kind of event is it?” Now she understood the job before giving the figure. The company explained that it was a 150 person corporate event with special dietary needs. She gave them the price together with what it covered. This time, they moved forward. The mistake was not giving a price. The mistake was giving a price before understanding what the client actually needed. So when a client asks, “How much did you charge?” Don’t panic and don’t send a random number just to answer quickly. Say: “Absolutely. Let me get a quick understanding of what you need so I can give you the right price.” Then ask the important questions. This works because you are no longer making the client judge a number by itself. You are giving the price context. And context can completely change how a price feels. Good communication can be the difference between a client disappearing and a client moving forward. That is exactly what I teach deeper in The Client Code e-book: how to communicate better, understand client psychology, handle objections, build trust, and stop losing opportunities because of poor communication. If you want to handle clients with more confidence, check the link in my bio.

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