@hamzeh.majiet: 🚨 NEW RETAILER ENTERS SOUTH AFRICA’S MASS-MARKET RETAIL SPACE KwaMakhi has launched in South Africa as a new discount retail format by Clicks Group, positioned to compete more directly with Boxer and Shoprite in the country’s high-volume FMCG market. The concept is designed around South Africa’s township economy, estimated at around R900 billion annually, which remains one of the strongest drivers of FMCG demand in the country. The first store has opened in Tembisa, with a phased rollout planned as the model is refined based on consumer response and trading performance. KwaMakhi stores are significantly smaller than traditional Clicks formats, typically ranging between 280 and 350 square metres, with a focus on essential FMCG categories rather than full pharmacy services. The range is centred on high-frequency everyday products, including personal care, household essentials, and basic consumables, aligned to weekly repeat purchasing behaviour. Private label will play a key role, starting at around 30% of the assortment and potentially increasing to 40%, supporting a more competitive pricing strategy. The model also introduces everyday low pricing, smaller pack sizes, and planned refill stations for selected products as part of a longer-term cost and accessibility strategy. @clicksza #Clicks #Kwamakhi #SouthAfrica #Food #Retail #news

Hamzeh Majiet | Product & UGC

Open In TikTok:

Region: AU

Friday 28 August 2026 04:51:49 GMT