@mavisstrategicpartners: Not every industry has an instant buying cycle. A salon client may convert this week, while a construction client may need several months before committing. The question is: does your company have a system for nurturing leads until they are ready—or does your sales team discard every person who says, “Not yet”? Not ready today does not always mean unqualified. Sometimes it means your future customer needs consistent and strategic follow-up. #LeadGeneration #LeadNurturing #SalesStrategy #DigitalMarketing #ConstructionMarketing