@tiktokforbusiness: This week in NYC, TikTok and @Warner Bros. partnered to bring the world of Practical Magic 2 to life through a creator-first experience built around the franchise's legacy, sisterhood, and next chapter. TikTok creators attended an exclusive screening and immersive IRL experience designed for content capture, connecting the in-person event with a larger 360° creator-led campaign to build awareness, deepen fandom, and drive excitement ahead of the film's release. 👉 Connect with your TikTok Business Partner to learn how your brand can be a part of our next one. #practicalmagic #magic #movie #tiktokcreator #practicalmagic2 @practicalmagicmovie