Three lessons that earned me over £34,000 last month selling books, without spending a penny on ads. And I was on holiday for a week of it. 1. When something works, do more of it. I found one style of content that was landing, so I made twelve more just like it. Don’t get a hit and immediately chase something new to prove you’re not a one trick pony. Do it again. Reps over research. 2. Post the same video everywhere. You’ve already done the hard part, making it. Reposting it to another platform takes seconds. The same video did 132,000 views on one platform and 1,294 on another, exact same file. If I’d only posted it to the second one, I’d have called it a flop and never made another. Get in the habit of putting everything on every platform and your reach expands for almost no extra work. 3. Consistency builds something that runs without you. I was away for a week, just put a bit of content out each morning, and my shop took money every single day I was gone. That can be you. Not because I’m special, but because small, imperfect, posted, done consistently, keeps working even when you step away. It was never talent, and it was never a budget. The playing field on organic is level. I haven’t got anything you haven’t. It’s reps. I’ve just started a 40 day challenge teaching authors exactly this, with a load of others doing it alongside you. It’s not too late to jump in. Comment CHALLENGE and I’ll send you the details 👊 #IndieAuthor #BookMarketing #AuthorsOfInstagram #WritingCommunity #SelfPublishing - @novel_gains