@eastonuniversity: How to Close More Deals Before the End of the Year Want to close more deals before December 31? Don't just offer a discount. Try this: #1: Make the incentive REAL. If it disappears at year-end, make that crystal clear. #2: Monetize the cost of waiting. If your solution generates $12 million annually, delaying a month potentially delays roughly $1 million of value. #3: Beat the January logjam. Get contracting, implementation, testing, and setup started now so the customer can hit the ground running in the new year. Don't create fake urgency. Show them the legitimate cost of waiting. #HowToCloseMoreDealsBeforeTheEndOfTheYear #YearEndSales #YearEndClosing #CloseMoreDeals #EndOfYearSales