@thevanillaissue: What makes a fashion brand feel real? Judassime argues that it comes down to identity, craftsmanship, and mystery, not just views. While TikTok can make everything about a designer instantly visible, she believes showing too much can take away from the magic of fashion. For her, a strong brand should have its own world, recognizable signatures, and collections that go beyond what simply performs on social media.

Vanilla

Open In TikTok:

Region: AU

Wednesday 09 September 2026 11:51:09 GMT