@russellruffino: Private is comfortable, and that's the problem with it. While it's private it's still perfect. Nobody has told you the offer is confusing. Nobody has scrolled past the post. It exists in the best possible version, which is the one in your head. The day you're known for it is the day it can be judged. Most people never make that switch. They keep refining the private version for years and call it getting ready. Pick a date. Show one person. The private version has already taught you everything it's going to. #foundermindset #buildingabusiness #businessowners #onlinebusinessowner #consultants