@mannyawasom: You can pull rent comps from behind a computer. But if we’re seriously considering a deal, I want to understand what residents are actually comparing us against. That means visiting the comps. What does $1,800/month actually get you here? How do the units compare? Amenities? Finishes? Parking? Location? And one of the biggest questions: Would I realistically choose our property at the rent we’re underwriting? Two properties can look comparable on a spreadsheet and feel completely different when you actually walk them. That matters when your business plan depends on achieving a specific rent premium. Don’t just find comps that support your underwriting. Find comps that challenge it. 📍 For more underwriting tips, visit: 🔗 msadatainsights.com/dealroom 🚨 For our latest investment opportunity, visit: 🔗 xsitecapital.com/montrose #Multifamily #Underwriting #RentComps #RealEstateInvesting #DueDiligence