@angelagiles29: 76% were more likely to search, click or add to cart after engaging with this kind of content. And businesses keep editing the very thing out. 👇 TikTok published research around authentic content and consumer behavior. And the number that jumped out at me was 76%. But I'm less interested in the number than I am in what people DID. They took ACTION. Because there's a difference between content people admire... and content they BELIEVE. And if you're selling something? That difference matters. I broke down the study + the THREE things I'd look for in your own content inside Savage Sales Angels, my FREE Telegram channel where I share MARKETING AND SALES in raw detail, what's working, what isn't, what I'm testing, what I'm seeing in real businesses, and what has quietly stopped working. One of them might explain why people are watching you but not BUYING. DM me TELEGRAM and I'll send you the link. 👇 #AuthenticContent #ContentMarketing #ConsumerBehavior #SalesStrategy #SavageSalesAngels

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