@carazelaya: A quick first pass. #edsheeran #macklemore

carazelaya
carazelaya
Open In TikTok:
Region: US
Wednesday 16 September 2026 02:47:20 GMT
12131
914
60
27

Music

Download

Comments

stef.does.stuff
stef.does.stuff :
Girl, let’s start a side agency. 100000% agree!!!!
2026-09-16 04:35:30
78
plooplooplooploo
Ploo :
“I am a spineless soulless coward” I like that
2026-09-19 04:41:02
2
alison.wonderland2
alison.wonderland2 :
pr/comms person here too - i’m so down w your analysis, thank you for putting words to this - i seriously wish we could start a pr firm - dm me if you want to! (side note: just got a ticket to macklemore @ red rocks on my bday today! 🎉)
2026-09-16 06:40:21
22
lovemissyy
Missy :
Wait. Does he have a publicist?! He can’t possibly have one
2026-09-16 06:08:13
22
sindrimon
Sindri :
You’re assuming Ed didn’t agree with Kraft in the first place.
2026-09-16 08:20:36
14
user1155435077451
🌵 :
No notes!!! How is this not blowing up in the hundreds of thousands?! This is PERFECT
2026-09-17 01:18:37
8
striscio24
striscio24 :
Literally this. No notes. cc: @ his publicists
2026-09-16 03:36:52
24
amd1234.1
A :
25 year PR pro here. Hell yes! Well positioned and framed. This messaging is so powerful and influential. 💜
2026-09-16 15:02:29
3
darknightx13
Dark Knight :
I agree w/ much of this. I wish Ed’s response were stronger, think reflection on how he handled this is worthwhile & would have no problem seeing him use his money/platform to help Palestinians. But this illustrates what’s bothered me about this conversation. This isn’t really a script for Ed to explain himself or apologize. It requires him to adopt your interpretation of what happened & confess to it. He has to say the venues bluffed. That he silenced Macklemore. That he was intimidated b/c he’s a coward. That his ignorance caused him to punish someone. That Palestinians are owed his forgiveness. That his actions betrayed his values. Even the orgs he donates to must satisfy a particular view of Zionism. What if Ed doesn’t believe all of that? Maybe he believes canceling the tour would’ve harmed hundreds of ppl & wasn’t right. Maybe he regrets parts of this but doesn’t believe he “silenced” Macklemore. Maybe he supports Palestinian rights & Israel’s right to exist. Maybe his understanding of Zionism isn’t yours. None of that puts his choices beyond criticism. Even if Ed released this verbatim, would the criticism end? Ppl would still say he only did it b/c he was being canceled, didn’t mean it, or was protecting his career. Once this became an issue he didn’t choose, he was in a no-win situation. You can argue he should’ve agreed w/ Macklemore, ended the tour in protest, or taken another action. But that assumes we know his options, pressures, the consequences of each choice & what he truly believed. Those are interpretations, not established facts. That’s where I get stuck. I can wish Ed had done more. I can respect Macklemore & the artists who walked. I can be horrified by what Palestinians are enduring. But if the only apology that counts requires Ed to repeat his critics’ conclusions about his motives, politics & moral failure, we’re not asking him to reflect or explain himself. We’re asking him to agree w/ us. And I’m not sure that leaves much room for ppl to care deeply about the same suffering & still disagree about what they were morally required to do in response.
2026-09-16 17:11:25
1
stetson.done
stetson.done :
AI could never 🔥
2026-09-16 18:28:07
1
yestoinvest
😶‍🌫️ :
Oh yeah - you do this for a living 👏👏👏
2026-09-16 14:56:08
2
iamkenhung
Ken :
It’s a well crafted message. In your experience how often do people actually put their own ego aside and run with a message that owns up to being cowardly?
2026-09-16 15:41:06
0
sarigal68
Sorry gal :
30+ year comms practitioner here…spot on response.
2026-09-16 20:55:24
2
cocoisoverit
coco :
10/10, no notes!!!
2026-09-16 08:04:09
6
spamster07
spamsfum9iv :
This is amazing
2026-09-16 06:50:34
2
appleuser9265862
Hating6377373 :
This is pretty good
2026-09-16 21:03:42
1
clauderrss
Claudia ♡ :
Yes girl. Take accountability and overcorrect.
2026-09-16 21:56:29
0
mudrock5000
Mud :
Something not mentioned is that when you say stand by his friend, it seems his friend was the Patriots owner. He played at that guy‘s wedding.
2026-09-16 15:14:45
1
user1155435077451
🌵 :
I am STILL confused how this hasn’t blown up
2026-09-17 15:05:15
2
hello_cate_
Cate 🦋 :
Literally perfect 👌🏻
2026-09-16 13:56:25
0
alwayswatchingyaaa
I literally saw what you did :
incredible.
2026-09-16 08:16:37
0
fallenangel2021
Jeff Lebowski :
Right on sister!
2026-09-16 18:19:33
0
laureneverdeen
lauren :
just excellent
2026-09-16 08:44:01
0
sssweeetieees
Sweets :
Ed did stand by his friend. His friend is billionaire Robert Kraft. He doesn’t regret it.
2026-09-16 11:04:24
29
em.just.m
🎶 so call me Mabry 🎵 :
I could read like 5 books of publicists responding to this trainwreck statement
2026-09-16 03:54:08
16
To see more videos from user @carazelaya, please go to the Tikwm homepage.

Other Videos


About