@jasondoroughauthor: A strong book can still lose readers if the cover misses. The three common traps are genre misfire, almost-professional design, and emotional disconnect. Match color, fonts, and imagery to the genre, keep the layout clean, and make the cover feel like the story’s tone. Get those right and the cover starts building trust before page one. #WritingTips #BookTok #WritersOfTikTok #IndieAuthor #BookCoverDesign