@olly.rosewell: 50 one star reviews on your competitor will give you your next 3 features. Go to G2, Capterra or Trustpilot, filter to 1 and 2 stars, and copy the exact words people use into your landing page. The reviewers at the bottom are already paying for something they hate. - Go to G2, Kaptera, Trustpilot - Filter: one word, two stars - Read 50 one-star reviews - Copy their exact words - Their complaint is your headline #saas #startup #software #entrepreneur #buildinpublic