@whatstrending: At our #aicreatorday with @TheWrap MavGPT founder Maverick Maltin broke down what makes a brand partnership feel authentic to both a creator and their audience. For Maltin, working with a product he already uses is a no-brainer, while new opportunities come down to whether the brand genuinely aligns with him and the content he creates. @Maverick Maltin | AI & ChatGPT #aicreatorday #whatstrending #thewrap