@elvis_w_g: ONE 20 MINUTE VIDEO CAN GIVE YOUR BUSINESS A FULL WEEK OF CONTENT. Most businesses struggle to post every day. Someone has to chase the boss with a phone. "Just stand there and say something about cement." The boss says 2 sentences and walks off. There is an easier way. Let us imagine a company called Elvis Construction. It has an expert who understands building costs. Step 1 is to record one long video. The expert sits down and talks for 20 minutes. The topic could be how to calculate the cost of building a house in Nairobi. It could also cover Accra, Lagos or Johannesburg. Step 2 is to post that video on YouTube. It does not have to be fancy. Step 3 is to bring in a tool called Opus. You give it the long video. It cuts it into short clips. One video can give you 10 or more. Step 4 is to post the clips. They go on TikTok, Facebook and Instagram through the week. Step 5 is to turn the clips into written posts. Opus gives you a transcript and a short description of each clip. You take that and write a long form post for Facebook and LinkedIn. Now count what you have. You recorded 2 videos in 1 or 2 sittings. You have 2 long videos on YouTube. You have about 20 short clips. You have about 20 written posts. That is content for the whole week, on every platform. I use this same system myself. You do not need new ideas every day. You need one good recording and a way to reuse it. Record once, cut it up and post everywhere. If you want to start your digital skills journey, check out the classes and courses on Click2Skill. Elvis W.

Elvis W +254115661135

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Monday 05 October 2026 08:54:13 GMT