What actually makes a UGC video GOOD? 👀 It’s not just getting on camera and talking about a product. In Episode 4 of UGC for Mommies, I’m breaking down the basic structure I use for almost every UGC video: Hook → Body → CTA And then… B-ROLL. Lots and lots of B-roll. 🙌🏼 Because I never want someone watching my video to feel like I’m just talking at them. I want them to feel like they’re experiencing the product with me. If I’m talking about a product making my morning easier, I want to SHOW you what that morning actually looks like. If I’m talking about something I love using with my toddler, I want you to see it being used in our real life. The goal is to make someone watching think, “Wait… I could see myself using this.” That’s the difference between simply talking about a product and creating content that actually makes someone want the product. So if you’re a mama trying to get into UGC, save this episode because these are the things I wish someone had broken down for me when I was starting. 🤍 And brands… this is why good UGC is so much more than just handing a creator a product and asking them to talk about it.👀 #ugc #ugctips #sahm #momcontentcreator #ugccreator - @curatedxcatherine