@darrenshawseo: Google’s AI Mode Just Made Local SEO 1000x Easier This AI Mode tip from Claudia Tomina is awesome. AI Mode’s follow-up questions are an absolute goldmine for website content. 1. Go to Google and click the AI Mode tab. 2. Search the way a customer would, with your city in it. For example, “Find me a plumber in Edmonton who can fix my water heater.” 3. Scroll down to the follow-up questions at the end of the answer. You just struck gold! These questions tell you what Google considers relevant when matching a customer with the right business, and most service pages aren’t answering them. So, interview the business owner you’re working with and get their answers to these follow-up questions. For the plumbing example, you could ask: 1. How do you handle leaks vs. tanks that aren’t heating up? 2. What do you do differently for gas and electric water heaters? 3. What does an emergency call cost, and how fast can you get there? Then, use those answers on your service pages. Now you have specific, experience-based content that helps potential customers, gives AI more context about your services, and is much harder for competitors to replicate. That's the kind of content AI is looking for. This is just one of the many topics Claire and I discuss in the latest episode of the Whitespark Local Update, like: - Google Maps 2026 Fan-Favorite Dining List - Your competitors’ negative reviews could improve your PPC ads (Laura I. Abreu) - Re-imagining AI Visibility KPIs in a Query Fan Out world (Wil Reynolds) - Google’s Policy Update (Hiroko Imai) - AI and SPAM team up in Alabama and beyond (Conrad Saam) Find the full episode on YouTube, Apple Podcasts, and Spotify!

Tyler Mougey :

The owner interview is what makes this work. AI can draft the page fast, but only the owner knows what an emergency call really costs. That is how I set up content for small businesses at TM Marketing: the owner talks, AI drafts, a person checks before it goes live. Same way I run my own videos with an AI clone of me.

Dan Cescu :

that's smart

L.o.b.o.X :

Ill try with my business thank you

The AI Impact | AI Workflows :

Good tips mate 🙏

4four :

Do you think Google are gatekeeping? I mean are they watermarking content generated with Gemini, and giving that priority over chatgpt or perplexity?

Danielle Fazzio :

Barbie really spooky. Impossible to concentrate [Larmes de joie]

MitchIMightBe :

nobody searches like that

Carlos :

Gold content

Careful Movers. :

nice

Ali Haider :

Gold Mine 💙

Abanaaba :

Bless up 🙏🏼

Gerald | HubArchitect™ :

Why doesn’t Google allow digital businesses to have a business profile?

hasrqkhusk :

walter humanizer is about to hear from me and my very tired paragraph

Leisure-suit-Larry :

I just found that google map has a QR generator built in, for reviews. So, in our shop, we can have a QR code that opens directly to review. Why they hide these things, bogged down in the layers. Frustrating

Pablo Diaz :

The follow up questions trick is gold. Pairs well with turning each answer into its own FAQ block on the service page so the page matches the exact wording people search

maria :

proofademic flagged a section i wrote without using any tools

Reginald Cunningham :

I’m in healthcare so we do t get so mode constantly yet

lukeluftlaufer :

GEO

quotabay :