@garrett_sheffield: My boy asked me how his content should actually WORK for his videography business. Here’s what I told him: your content needs a flow. Short-form (Reels, TikTok, Shorts) is the top of the funnel that’s where attention lives. But attention with nowhere to send it is just entertainment. The move: short clip → CTA to the full breakdown on YouTube → they subscribe → now you OWN the audience instead of renting it from Instagram. Stop posting into the void. Build the funnel. 👇 DM “GOLDEN” and I’ll map out your content funnel #socialmediamarketing #contentstrategy #marketing #branding #entrepreneur