@sharsharcheers: Everyone sells Merlion souvenirs in Singapore. So how do you make yours stand out? Mer Mer the Merlion is a good example of how turning a familiar symbol into your own character can help you stand out from the competition. Instead of selling another generic souvenir, they built a recognisable character with its own identity and merchandise. That’s the difference between selling a product and building a brand. What are your thoughts?

Sharlyn Seet

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Region: SG

Wednesday 14 October 2026 12:03:22 GMT