@cnbc: Dollar General, BJ’s Wholesale Club, #Lululemon and Under Armour have said in earnings calls that they have already cut or plan to cut assortments. ⠀ CNBC's Ryan Baker explains why. ⠀ Find the full report at the #linkinbio or the link on screen. #CNBC

Sylvia :

Lululemon is way over price . I could get 10 leggins same style for the price of one

Ivan gutierrez :

I agree totally . The retailer I work for actually thinks offering more variety to the customer will result in more units sold but I’m not seeing a difference. People have simple wants and needs these days most importantly they want a good price

Sam4476 :

Tell this to At Home. Too overpriced but will lose their base without the selection.

Artemis :

And customers are getting cranky about it too. I’m not saying cutting skus is bad (less waste, less markdowns for the company) but people are noticing and they don’t like it, combined with the higher costs.

sara eaton ☁️ 👱🏻‍♀️ :

They keep comparing athletic brands and forget how many people are on glp1 and athlesuire is nearly dead alongside over saturated with so many brands.

Jessie Dodson446 :

This is normal retail activity. It is intersting that it made earnings calls

im_in_la 💕 :

The issue is not the number of SKU’s, the issue is the price of the SKU’s. SHEIN has 2 billons items and still manage to be profitable. So, cutting 100 options of high price SKU’s might be the answer or decreasing the profitability margin back to a reasonable number instead of paying CEO’s 100 million dollars.

user2927019770386 :

Who has the better foood court; Costco, Sam’s, or BJ’s?

Laylah :

This is how bad the economy is btw

cynthia70000 :

Why can't the stores be as "resilient" as the consumers?

Savvy Reeder :

Maybe just make fewer in better quality and we’d buy again.

SiYuan :

.,. :

❤️❤️❤️

THEMISFITTOYCOLLECTOR :

@MattelCreations @mattel @bratz store continues to cater to influencers and this will be you