Therapy Is A Business
Region: US
Friday 30 October 2026 14:04:43 GMT
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Kina Wolfenstein :
I’d like to share my take as someone who also earns additional income selling education for therapists, though mine is clinical training. I don’t think anyone is saying educational work shouldn’t be valued or paid. Business education can absolutely be valuable. But I think there’s understandable concern about relatively basic, freely available information being marketed to therapists as a secret to financial success with a premium price tag. What feels especially uncomfortable to me and I think others too is the circular promise: “Buy my course, and I’ll teach you how to make as much money as I do” when selling that course is how the person makes their money. The buyers’ spending creates the success being used to persuade ppl to buy. When that marketing targets burned-out therapists struggling to make ends meet, their financial challenges are essentially a sales opportunity. I’m not saying this is what you personally do. But I do think these concerns deserve discussion in our field and the discomfort many people feel about the business coaching therapy content is valid
2026-10-30 16:44:35
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Lady T 🌪 🫠🩷 :
#FYP
2026-10-30 14:13:15
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Katie•Biz Coach for Therapists :
And not all coaching programs are created equal. It’s important that people discern what they’re looking for, if they can afford it, and what doesn’t feel like the right fit (similar to therapy) in order to find value in what they pay for. I’ve learned that lesson the hard way and I don’t look at every coach as an MLM or scammer. A lot of coaches with higher ticket programs also produce a ton of free resources.
2026-10-30 16:52:22
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Miami Z | WestTx Therapist 🌵 :
Hmmm. Nah. No one said give your services away for free. We’re saying make it affordable and stop targeting therapists who are already struggling when I’m pretty sure you didn’t have make a 3k+ “investment” in your business to learn what you did for free. It’s about balance and a lot of therapists now being “consultants” are forgetting that balance.
2026-10-30 16:24:28
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Lady T 🌪 🫠🩷 :
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2026-10-30 14:13:21
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