@business.engineered_: Tom Waits didn’t think of his voice as a product. An ad executive who once pitched him Diet Coke said nobody ever said no faster. Every artist has a number. His was no. Frito-Lay couldn’t buy a yes. So it borrowed one from a fan with a good ear. The jury even put a price on his peace, happiness and feelings. $200,000. A decade of saying no isn’t a habit. It’s property. The things you refuse to sell are the things worth the most. Follow @business.engineered for more artists who refused to sell out #viralreelschallenge #usaaudience #foryoupage #inspiration #discipline #tomwaits

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Friday 30 October 2026 19:30:03 GMT