@eugbrandstrat: The average customer (whether B2B or B2C) has a negative view of AI. Don't talk about the tech. Go straight to the benefits. -- I'm Eugene Healey, a strategist and educator exploring the intersection of advertising, culture, and desire. Follow @eugbrandstrat for more insights on how brands can effectively navigate modern digital spaces.
features and benefits?? like fucking what? it tells you what you want to hear, convinces you to kill yourself, wastes water, poisons the communities data centers are in, harvests your information and data to sell, steals your work, allows people to make child porn without breaking the law, and induces rapid cognitive decline among its users. there is no way to use ai without fucking something up. it only benefits the losers and freaks who profit from it. there are no benefits to people who actually matter. technocratic dipshits do not matter.
2026-11-02 10:23:51
6
oxis :
People know they have to like it and use it to keep their jobs, but off the clock we hate it.
2026-11-02 07:19:37
36
kelly reddington :
where is this chat posted in its entirety?
2026-11-02 02:07:50
7
Boris Rorer :
Or just don’t use it
2026-11-02 12:06:22
4
Wasabiplease :
I remember every deck talked about “the internet of things” and connected household devices with your fridge restocking itself! Guess the difference now is that the fridge wasn’t going to take my job!
2026-11-02 05:18:48
12
impossica :
People hate AI because of science fiction movies, and how the AI companies themselves marketed their AI tools. Launching your product by saying “AI is gonna steal your job” isn’t very good now is it
2026-11-04 00:12:24
2
Certified Busy Girl :
Where can i watch this pls
2026-11-02 09:28:05
0
Colognes & Kicks :
B2B love ai can’t agree but definitely can re b2c - every business owner in b2b land is deeply interested and becoming invested
2026-11-08 11:55:25
1
Delta :
so it sounds like he's saying just sneak ai into your work and clients work even if they don't want it ? or how about just don't use it and be honest
2026-11-02 11:31:34
3
rebecca whitney :
Love the bevy of armbands!
2026-11-02 02:38:30
1
Ian :
That would require most of the AI implementations to HAVE benefits. I could already launch apps and search for shows on my TV using voice...now what is the benefit to them shoving copilot in there?
2026-11-02 19:58:48
0
b.Love.it :
i enjoy referring to it as just technology. i freaking love it! 😁💜
2026-11-04 13:44:29
0
whatslaps :
yep.
2026-11-02 18:42:50
1
humansiliconvalley :
Agree on the word “technology” being more appropriate.
2026-11-02 11:37:06
1
Bao-Y | Venture Capital :
It’s like popular girls being nice to the person who is bankrolling everyone but that you secretly hate so you cut them out of all of your insta stories.
2026-11-05 08:34:41
0
carinacomms :
so….be deceptive? You’re deceiving people by not being up front. The reason people dislike AI often has to do with moral values and as a client I would be really upset to know that my morals weren’t respected because you chose to hide the fact that you’re using AI for a product or service. Really disappointing.
2026-11-02 10:46:27
10
Matato 🥔 :
So, pretend you’re not force-feeding it to the consumer to protect your bottom line and try to see a tiny bit of ROI on your AI spend? Got it.
2026-11-02 12:45:17
4
Bee™️ :
people dont have a negative view about it because of no reason??? you can call it tech all you want doesn't change that it sounds like shit and looks like shit and is garbage for our planet
2026-11-02 16:29:07
2
🤍 :
some of y’all in these comments are shooting the messenger instead of listening & u can cry all u want abt the situation but fact of the matter is we’ll never not have it again in our future so get with it or get over it
2026-11-02 18:51:44
0
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