@eugbrandstrat: Social platforms are built on hipster logic. Today: hipsterism as our language of consumption - the effects of niche becoming mainstream, and how resonant ideas from subcultures past equip us to confront contemporary challenges. #brandstrategy #marketingpsychology #marketing #education

Eugene Healey | Brand/Culture
Eugene Healey | Brand/Culture
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Region: AU
Tuesday 03 November 2026 01:00:04 GMT
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glideviceicing
glideviceicing :
It’s like how there’s no metrosexuals anymore
2026-11-03 03:50:40
1987
benjamincampbell86
benny :
Happened with the hippies. Happened with punk. I read an interesting article detailing how counterculture and anticapitalist movements very unintentionally and ironically fuel capitalism in a lot of ways.
2026-11-03 05:23:17
2376
brittany_witha_b_
brittany_witha_b_ :
Hipster to me now is conservatism
2026-11-03 03:57:00
382
alxros
Alex 🇨🇦 :
Gatekeeping needs a comeback.
2026-11-03 02:45:40
1258
attvcks
Attvcks👨🏾‍💻 :
The moral of this story: Just be yourself.
2026-11-03 01:17:26
748
bradsmr
b-rad from malibu :
"is this it" album cover is comment bait and I'm a god damn fish
2026-11-14 03:58:10
0
sadpricks
drytoast :
Deftones, affliction, septum ring is the new mustache, suspenders, mumford and sons
2026-11-03 13:06:55
60
winnythuhdood
Erik :
“Subcultures are basically the R&D department of the mainstream” is so good
2026-11-03 04:14:37
458
ogbroham
Ogbroham :
I love the physical buttons in my 2002 car.😌
2026-11-12 20:03:48
1
etsy_witch
spoooookyetsywitch :
i love the subculture of not posting on instagram
2026-11-03 10:59:47
33
hmblsrvnt1
chadmogger :
Interesting
2026-11-12 16:14:02
0
user854290517
nope :
I remember when people used to actually make fun of me for listening to mgmt lol
2026-11-03 04:06:20
97
hush_thermit
Hush Thermit :
I used to call myself a hipster and my hipster friends HATED it lol
2026-11-03 03:51:08
31
11.3.3.11
11:3 | 3:11 :
Your analysis is so laser sharp. This is the core of the issue.
2026-11-03 02:31:43
203
endlesssimp1599
endless simp $15.99 :
You’ve set up the perfect segue to Normcore
2026-11-03 02:17:43
65
davidboxser
David Boxser :
Subcultures turning into the mainstream and then a new counter culture arises is a story as old as time. Jazz, Romanticism and the Renaissance ended up affecting all of society. Heck those pesky hipster Christians ended up mainstream in Rome.
2026-11-03 02:16:50
83
the0nlyreas0n
Theonlyreason :
I’m so far ahead of style forward hipster-dom that I’m already back in athleisure
2026-11-03 01:08:09
79
_inwolfsclothing
Rachel (travel-sized journo) :
Music too - that early aughts indie, particularly, sounded fresh and groundbreaking on The OC, Grey’s Anatomy, even early Apple adverts - obviously everything is derivative to some degree, but it felt very distinct then.
2026-11-03 07:57:42
25
sinead.taylor
Sinead :
GIVE ME MY PHYSICAL CAR BUTTONS.
2026-11-03 04:15:21
42
caitlinkav4
Kav :
everyone wants to be unique and different, and end up the same by doing so i wish people woule realize there's nothing wrong with that, we're the same species so of course we're similar
2026-11-03 04:02:46
76
szq653
szq :
But I did it before it was cool
2026-11-03 04:02:04
14
zhloveshh
zh :
Yup. Third wave coffee and vinyl records are just normal now.
2026-11-03 02:30:58
19
alasdairwatsonphoto
Alasdair :
Every movement against corporate profiteering of culture eventually gets appropriated by profiteering corporations.
2026-11-03 10:19:35
10
bronysopran0
Troy :
the best example of this imo is how it affected fast food. 20 years ago it would have been unthinkable to find things like pretzel buns at chick fil a or hot honey at mcdonalds.
2026-11-03 04:34:02
11
robbiethemook
robbiethemook :
Very true. I've seen so many stupid think pieces about how there are no "sub cultures" anymore. That's pretty much all there is now!
2026-11-03 06:47:58
6
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