@rap: 'Her Loss' dropped 4 years ago today‼️💿 Just 2 weeks before it dropped, #Drake & #21Savage shared the music video for "Jimmy Cooks" which ended up being the album announcement for 'Her Loss'🔥 Following the fake music video, the album's rollout mocked traditional rollouts by fabricating all of the album promo with staged interviews, performances, magazine covers and more 😭 Although the stunt resulted in massive success and discussion, they were hit with a multi-million dollar lawsuit 👀 Y'all remember the rollout for 'Her Loss'⁉️🤔 #HerLoss #drakeconcert #21savagesounds