@krippendorff: 3 principles of a powerful corporate culture. 🏛️ Just came out of a fascinating Thinkers50 session where Erin Meyer shared what every leader should know: 1️⃣ Create dilemmas — a real culture forces choices between two things that could both be right. 2️⃣ Make values visual — people remember concrete images far better than abstract concepts. 3️⃣ Surprise people — great values should contain something unexpected. Great corporate cultures aren't built on words everyone agrees with. They're built on choices that shape how people actually behave. — Kaihan Krippendorff, Outthinker kaihan.net | outthinker.com #KaihanKrippendorff #Outthinker #Innovation #BusinessStrategy #Strategy #Leadership #CorporateCulture #GrowthMindset #Thinkers50

Kaihan Krippendorff

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Wednesday 04 November 2026 21:36:40 GMT