@ruinmydiet: NEW matcha spot opening on the Lower East Side Nov 13th 🍵💚 This is matcha heaven for anyone who loves matcha. Me? I love matcha, but on the softer side 🤭 And that's the beauty of this place: you pick exactly how much matcha you want, in your drink OR your gelato 🍦 🗓️ Opens Friday, November 13th. Mark your calendars! 📍 Matcha Lab, 164 Ludlow St, Lower East Side NYC #ruinmydiet #matcha #nycmatcha #matchalatte #matchagelato #lowereastside #newnycrestaurants #nycfood #matchalab #grandopening