@belowthebelthumor: Somewhere in Japan, an advertising agency was told "make people want to buy an ab machine" and the result is pure fever dream 💀 This man does sit-ups in a treetop climbing park while hanging off a rope. He does sit-ups on a fishing boat while someone throws a fish at his face. He does sit-ups at a barbecue, in a kimono at a night festival, and finally on a beach surrounded by bikini models while he's blindfolded and swinging a stick at a watermelon. Every single scene, his face says "I'm having the time of my life" and "please help me" at the exact same moment. Nobody asked why. Nobody stopped him. The budget was clearly unlimited and the sanity was clearly not. Western fitness ads: "Get a summer body in 30 days." Japanese fitness ads: whatever this is ☢️ Would you buy it after watching this? Be honest 👇 #darkhumor #japan #weirdads #memes #belowthebelthumor