@truhueapp: Drugstore red lipstick dupes, measured: we pulled all 411 reds in our catalog, and they come down to 191 real colors. Our first drugstore lipstick audit started a debate, so we went back to the data. How we measure: the same way makeup factories check color. The score is called ΔE, the international standard. Lower number = closer match. → Under 1: super hard to tell apart. → 1 to 2: you might spot it side by side. So if you saw a small difference, you're not wrong. Our dupe finder uses this exact score, so every dupe comes with a number, not a guess. What we found: → 411 reds, 191 real colors. 368 have a near-twin from another brand. → Only 95 have a red word in the name. → One red is sold seven times: Revlon Red, Air Kiss, HD Gladiolus and Fire & Ice, L'Oréal Le Rouge Determination and French Kiss, and NYX Sharp Femme. → The red lipstick shelf is built for Autumn, Spring and Winter. Summer gets 12 of 411. The verdict: NYX Untamable, Juvia's Place Cherry, Revlon Top Tomato, Revlon Certainly Red, Maybelline Red Liberation and CoverGirl Real Red are under 1 apart. Same color. The formula, finish and wear are different. Shopping for a holiday red? Check if yours is a YAY for your color season, free at truhue.app 💄 Measured from retailer swatches across 1,680 drugstore lipsticks in our 31,000+ shade catalog. #redlipstick #drugstoremakeup #lipstickdupes #coloranalysis #holidaymakeup

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Thursday 12 November 2026 16:31:02 GMT