@officialmattbell: In this scenario making the TROAS look unprofitable actually made this brand scale revenue and be profitable because Google had been massively under reporting Sometimes you have to calculate a missattribution % into how you set your target ROAS #ppc #googleads #advertising #ecommerce

Matt Bell
Matt Bell
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Tuesday 23 September 2025 20:16:59 GMT
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phelanbrindle
PJ :
And this is exactly why I use Omesta
2026-07-14 23:37:13
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starbadar
Starbadar :
That’s assuming triple whale reports better which as a developer I highly doubt.
2025-11-20 19:20:37
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marfan0085
Butter :
How does it prove that's is reporting is correct and not the native platforms?
2025-09-24 11:32:08
1
image_a.d.s
Image A.D.S :
We started using triple whale at the start of this month as meta was completely over inflating everything. I liked the free trial I got for the total impact attribution model but is the triple attritibtion setting reliable as that is what I have been using since my trial of total impact ended
2025-09-24 17:08:24
1
danger_mouse02
Danger_mouse :
How can triple whale measure any better than Google?
2025-09-23 20:26:16
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