Record profits but 0 memorable or game changing innovation
2026-04-21 08:22:30
7975
ʕ•̫͡•ʕ•̫͡•ʔ•̫͡•ʔ•̫͡• :
apple is winning *because* of its lack of investment in ai
2026-04-21 09:23:26
6661
stevgain :
Tim Cook was only really able to do that because of Steve jobs being the predecessor and the standing Apple already had in the market. Tim could have never got it all going.
2026-06-10 11:43:40
0
The Unnamed Libra :
Ai is not what you all think it is. It’s trash. A money pit. Cook was smart not to invest. The general public really doesn’t want it. It’s a solution that’s in search of a problem. It creates more problems, distrust and inefficiencies.
2026-04-21 10:46:09
2315
CassiusBellona :
Why are companies so obsessed with AI more than consumers are?
2026-04-21 16:39:03
441
Andrés :
Thanks god Apple barely has no AI. On the other side, other business force you the AI even if you don’t want it
2026-04-21 07:04:52
1007
Nice Guy🔻 :
The ROI on AI is unclear at this point. We could look back in 5 years and say Cook was a genius for not spending billions on a glorified chat bot
2026-04-21 13:26:08
517
FlackNCoke :
Tim Cook’s legacy is mostly just being a good caretaker while not innovating and also not destroying the brand. He took minimal risks and as a result saw very few outright losses. The risks he did take were all failures (Apple Vision Pro, Apple Car, Apple Intelligence). I think he understood his own strengths enough to know not to reinvent the wheel when the wheel was still doing just fine, and he’s leaving right at the moment that resting on their laurels is finally no longer working. Apple needs risks again in order to continue succeeding and he was smart enough to take his money and run rather than taint his legacy.
2026-04-21 15:03:21
220
Krallners :
Apple is winning on AI. Apple is NOT winning on generative AI. Apple’s software is rife with machine learning automated intelligent features. It just isn’t about creating flashy graphics, deepfake videos, or poorly written novels.
2026-04-21 16:52:51
317
RandomGurlTHINGS :
Tim cook is a businessman. Steve Jobs is an inventor.
2026-04-22 03:33:17
221
Bla Blo580 :
I’d argue he dodged a huge bubble. Spending 1bil (comparatively nothing) paying Google vs competitors gambling the entire company on AI is a pretty safe (and sane!) move. If the AI thing ever becomes profitable they can just catch up. That’s always been their game plan. They didn’t make the first mp3 player, smartphone, smart watch or wireless earbuds. They just looked at what other people already built and gave it a good UX (with a sprinkle of their own R&D in there). They always release their version when the technology is good/usable/mature enough.
2026-04-21 11:56:48
114
utenzilmusic :
Yeh but, Apple tv+ brought us all Severance, which is better than AI.
2026-04-21 20:09:21
121
PixelVendors :
AI is destroying everything
2026-04-21 07:37:02
142
Xyz :
Yup. But zero innovation coming from Apple in the last 10 years.
2026-04-22 11:29:16
7
Danielle Torres 🇵🇷 :
I’m sure Tim is very proud of his exit. I’m not in finance, but to leave a company of this size and legacy in such a stable position with no waves seems like the ultimate goal. I’m very interested to see what John will bring as an engineer leader. It’s very cool to see another era emerge especially in this climate. Even as the most boring company, they still keep me on my toes. The nostalgia is too strong.
2026-04-21 13:43:36
38
Nathaniel Ortega :
Fuck AI I hope Apple keeps it away
2026-04-22 04:08:37
78
Evan Sky :
stepped down on 4/20, Elon must be jealous
2026-04-21 08:28:34
35
PK :
Apple is better without ai
2026-04-21 14:31:12
38
MH (He/Him) :
Not the AI script bro...
2026-04-23 05:49:40
7
Parks :
Even with AI everywhere, Siri feels dumber than ever before
2026-04-22 05:38:08
9
Fresh As Funkk :
this script was written by Ai😂😂😂 i checked it, the transcript for this video turned up 98% Ai 😂😂
2026-04-21 16:47:04
6
common._.courtesy :
Hopefully this means the next iPhone won’t be a carbon copy of the last one 😭🙏
2026-04-23 03:05:48
7
Eli :
Apple died with Steve Jobs
2026-04-21 16:45:39
90
Calm Khaos :
Steve jobs was an innovator, Tim Cook was a business man
2026-04-22 13:18:54
11
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