@lynnandlinedigital: I pulled up a photographer website today and I want to show you exactly what the first scroll is doing. Because this is the moment. This is where couples decide if they stay or if they leave. And most photographer hero sections are quietly sending people away before they read a single word. Three things I look at every time: does the headline speak to the couple or about the photographer. Does the hero image create the right feeling immediately. Is the CTA impossible to miss and impossible to misunderstand. The first scroll either wins someone or loses them. Make it count. Founding spots still open -- but not for much longer. lynnandlinedigital.com Save this. Pull up your own site and ask yourself -- what does MY first scroll actually do? DM me 'HERO' if you want a second set of eyes on it. #showitdesigner #photographerwebsite #websiteteardown #weddingphotographer #websitetips