@theoryofkhaos: Why cult brands feel like clubs A cult brand does two jobs at once: 🔥 It lets someone say "this is me" (identity) 🔥 It lets someone say "these are my people" (belonging) That's why cult brands feel like clubs, tribes and movements instead of companies. The real question isn't "what do we sell?" It's "how does this help people belong to each other?" #cultbranding #brandpsychology #branding #brandstrategy
Yasmin | Strategy & Design
Region: DE
Monday 12 October 2026 14:39:08 GMT
Music
Download
Comments
Yelly :
I want exclusivity though
2026-10-12 15:25:19
3
Social Me:Dia ✨ Job Hunt Help :
Haha this has given me throwback to 2022 when all brands wanted to be “more of a community” and it was all I heard in my marketing job 🫠
2026-10-13 13:34:39
7
EKATI :
I love the way you explain things. How do you get inspiration on topics?
2026-10-13 20:44:17
0
Sheila | Strategist :
I told my manager about memberships but damn I'm younger and they don't think it was a great idea
2026-10-14 06:09:12
0
The Korra Effect 🪄💜 :
I love the pops of greeennn
2026-10-13 07:42:38
8
Paul :
How would I create a cult following for my public EV charging company? Or my digital billboard company?
2026-10-13 08:24:30
0
SandBud :
Your room is super cool
2026-10-13 05:47:39
3
melllthemaker :
Best video I seen all day 🔥👏🏽👏🏽
2026-10-13 00:39:12
0
POLYFOLK :
Hello
2026-10-12 15:09:25
0
Loca Creative :
always very interesting Tips 😃Thanks
2026-10-12 18:12:07
0
Aloreia 🪼🪩 :
What about Artists?
2026-10-12 17:54:51
0
Drive Music :
2026-10-12 23:25:27
1
DeMatos - Trampos, Docs. :
great video
2026-10-12 23:27:50
0
gef6560 :
Kaboom!
Yasmin, that's the missing jigsaw piece.
My profile has the wrong CTA.
✨
2026-10-13 05:56:05
0
To see more videos from user @theoryofkhaos, please go to the Tikwm
homepage.
© 2021-2026 TikWM. All rights reserved.