@shannonmckinstrie: Ep 7: Your Content Playdate 🎨📱 This week we’re creating a Reel together by reverse engineering a viral one! The hook is: “The ___ I ___ when I want ___” and the video can show the thing you’re talking about (like the recipe, the makeup, the coffee shop, the activity, etc). OR you can use simple B-roll of anything! If you go that route, just put the full idea in your caption so people can read the details there. I absolutely LOVE helping y’all create content that converts that’s true to you and ICTMI I just made something special for ya 🤗 The Jump Start doors are open! This is a Reels Lab Lite experience with more that 16 ready-to-customize hooks inside (based on content that has helped my clients and students go viral) plus video tutorials, captions, script hooks, and more! Think of it like me sitting beside you saying: “you should use this clip. And here’s your hook. And here’s what to say in the caption. Let’s post it.” Jump Start is full of the kinds of ideas I’m helping people use right now inside The Reels Lab, packaged into a one-time purchase so you can get started. No subscription at all…and just $79! (Price goes up Friday Oct 23) Link in bio!! Soooo same time next week for another Content Playdate? 🎨 YAY! And let me know below what you’d like to see next in this series!! #contenttips #contentcreatortips #contentcreationtips

Shannon McKinstrie

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Thursday 15 October 2026 18:23:06 GMT